New Media and Citizen Engagement in the largest ever Social Good Summit in Pakistan

Sep 23, 2014

Awab Alvi, Blogger and Digital Strategist, Marc-André Franche, Country Director, UNDP in Pakistan, Umar Saif - Vice-Chancellor of ITU; Chairman of the Punjab IT Board, Government of Punjab, Nosheen Abbas, multimedia journalist in BBC, Emrys Schoemaker Co-founder and Director for Innovation and Technology at iMedia Associates, Anusheh Ashraf, Community Manager, Invest 2 Innovate and Faisal Khan, Co-founder and lead, Peshawar 2.0 at the Social Good Summit 2014

As the two-day Social Good Summit came to a close, UNDP’s global network of country offices held an unprecedented number of meetups around the world. From Rwanda to Ukraine, China to Panama, Zimbabwe to Georgia, people met up in more than 70 countries to discuss how new technology, innovation and social media can address the greatest challenges the world will face over the next generation. This truly global conversation made the conference hashtag, #2030Now, reach one billion impressions within the first day.

This year, meetups focused on the theme of "Connecting for Good, Connecting for All" - what we can do today to make sure technology and new media benefit people in developeding as well as developed countries? In Pakistan, we highlighted the
brilliant work of those who were making an impact and trying to change the world. The summit in Pakistan focused on the use of technology and new media to increase voice and citizen engagement. The discussion highlighted how technology and new media are driving tangible innovation for a better world. The participants discussed questions including How are technology, innovation, and new media being leveraged for social good in your community? What are the obstacles to progress? What needs to happen? 

UNDP Pakistan live streamed the event from Islamabad to our Headquarter in NY. Our speakers in Pakistan included: Emrys Schoemaker Co-founder and Director for Innovation and Technology at iMedia Associates;  Umar Saif - Vice-Chancellor of ITU; Chairman of the Punjab IT Board, Government of Punjab; Awab Alvi, Blogger and Digital Strategist; Anusheh Ashraf, Community Manager, Invest 2 Innovate; Faisal Khan, Co-founder and lead, Peshawar 2.0 and Marc-André Franche, Country Director, UNDP in Pakistan.

To build and support a global conversation on some of the toughest challenges facing our world, the discussion in Pakistan was moderated by Nosheen Abbas, multimedia journalist in BBC. The panellists talked about use of social media in the general elections held last year and on how to engage people and work for social causes. The recent work on using technology to raise awareness about the work on the floods was also discussed.

The audience in New York also tuned into several Meetups happening around the world via Check Ins on Skype, including Panama, Belarus, and Tunisia. In all, the Social Good Summit brought together thousands of people worldwide, including almost 30,000 online participants, and extended the conversation to nearly 144 million people through social media.

A slideshow of photos of the Global Meetups is available here.

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